AdSpace is a series of activities that helps students develop an understanding of roles within the advertising industry and how these roles work to create advertising across different mediums. It promotes critical thinking and discussion about advertising and the role it plays in society.
The 4 resources model by Freebody and Luke
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The following video can be accessed through Clickview:
Literary Devices in Ads
The Grammar of Visual Design
Advertising (ZIP)
Resources to support advertising study
Web Ad-Diction (ZIP)
A unit with a viewing focus, where year 10 students explore several types of advertisements found on the Internet. The aim of the unit is to enable students to critically analyse the advertising material they are exposed to on the Internet - and elsewhere